Graphic artist, print maker and designer Anthony Burrill is known for his persuasive, up-beat style of communication. His now-famous text based composition “Work Hard and Be Nice to People” has become a mantra for the design community and beyond.
Burrill explains his thinking: “My work is essentially collage based - I’m a big collector of found objects and graphics, so the design is an assemblage of different, interesting things… I wanted to create something that, when you see it on someones wrist is a definite talking point”.
A-OK! was hand made by Mr Jones Watches in our London workshop. Each colour in the design was laid down in turn using our pad printer. Once the dial and glasses were printed, we assembled and regulated each watch by hand. A Swiss-made automatic mechanical movement powers the watch and is visible through the glass display back.
Movement: STP1-11 Swiss made automatic mechanical
Case: stainless steel
Strap: Stainless steel
Diameter (excluding winding crown): 37mm
Thickness (including glass): 11.5mm
Guarantee: 12 months
We visited Anthony in his studio and created a short video with him about the design, which you can see below.
Photography thanks to Luke Stephenson.
About the designer
Anthony Burrill's work is held in the permanent collections of the Victoria and Albert Museum in London, the Cooper-Hewitt National Design Museum, New York and has been exhibited in galleries around the work, including the Barbican Art Gallery, the Walker Art Center and the Design Museum, London.
Words and language are an important part of Burrill's output and has developed a distinctive voice that is sought after not only by collectors of his posters and prints, but also by clients including Apple, Google, Hermés, British Council, London Underground and the design museum. Burrill is perhaps best known for his typographic, text- based compositions, which you can see here.
Burrill was born in Littleborough, Lancashire. After studying Graphic Design at Leeds Polytechnic he completed an MA in Graphic Design at the Royal College of Art, London. He now lives and works on the Isle of Oxney, Kent.